Volleyball game in progress with players on a court

Case Study

Volleyball England

Volleyball England logo on a white background

Why did they partner with kitround?

Volleyball England partnered with kitround to unlock the value of surplus kit, improve access to affordable equipment, and showcase circular economy leadership. The partnership also supported their ESG commitments by integrating kitround360 data into their annual carbon impact assessment, helping the organisation track and reduce its environmental impact.

What did we do together?

A branded online kitshop was launched featuring premium kit and equipment, from Mikasa volleyballs to training apparel. Volleyball England ambassadors promoted the shop on social media and at matches, driving awareness and engagement across the community. This activation made quality kit more affordable, whilst generating funds to reinvest in the sport.

The Outcome

  • 54 items sold on the dedicated Volleyball England kitshop.
  • Items ranging from premium Mikasa Volleyballs, training tops, to net systems.

The Environmental Impact

  • Saved 573kg CO2e
  • Kept 52kg of sportswear in circulation
  • Saved 2,216 litres of water

The Social Impact

  • Raised £1,200 for the Volleyball Hardship Fund, supporting the next generation
    of athletes.