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kitdrop campaign

Powerful campaigns. Measurable outcomes. Shared impact.

Run a kitdrop campaign with kitround

A kitdrop campaign is a kit collection campaign run with your organisation, a simple, visible way for corporates, brands, employers and national governing bodies to advance sustainability in sport while supporting young people across the UK.

More organisations are choosing to show their impact, not just talk about it. With kitround, you run a campaign that delivers real, measurable results: circularity, participation and purpose, all backed by data. Every item collected is given a second life and tracked through kitround360, so you can report exactly what your campaign achieved - waste diverted, carbon saved, and funds raised for grassroots sport.
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Plan your campaign

Define your objectives, choose your locations, whether branches, offices or events, agree timelines and map the operational steps needed to bring your campaign to life.
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Set up your kitdrop

We provide branded or co-branded kitbins, assets for your internal communications, and full support for launch, so your campaign looks professional from day one.
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Track every item

All donated kit is sorted, listed and sold on kitround, with full traceability through kitround360 - our proprietary impact index. Every item is tracked and accounted for.
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Share your impact

You receive a tailored ESG impact report detailing carbon and water savings, waste diverted from landfill, funds raised, and the human stories behind the campaign - ready to share.

Hit your ESG and CSR targets

kitround360 gives you audit-ready data for sustainability reporting including Scope 3 and social value - not vague claims.

Engage your employees and members.

A kitdrop is a tangible, feel-good campaign people want to take part in, turning engagement into real-world impact.

Demonstrate circularity in action.

Show customers and stakeholders a genuine circular economy initiative, not a one-off gesture - every item kept in play is proof.

Fund grassroots sport or community projects.

Proceeds support access to
sport for young people across the UK, helping tackle the 1-in-3 children priced out of playing.
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Proof in action

David Lloyd Clubs


Learn how David Lloyd Clubs met its ESG goals through a nationwide circular sport kitdrop campaign that saved over 60,000kg CO₂e and raised funds for grassroots initiatives
Read more
People shopping for clothes in a store with 'Kitted Out' and 'Kitround' branding.

Proof in action

VISA

See how VISA turned kit into community impact with a pop-up kit store ahead of major sporting events - combining brand visibility with social and environmental impact.
Read more
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Ready to run your campaign?

Let’s co-create a kitdrop campaign that works for your values and your community.

Talk to our partnerships team