kitround has today launched an official Team GB collection, giving fans the chance to own the same kit worn by Team GB athletes and support staff at the Paris 2024 Olympic Games.
The range gives the kit a second life and includes training tops, jackets, t-shirts, shorts, hoodies and trainers with prices from £15. Fans can wear it for training, for downtime, or simply to show their support for the team.
Every purchase makes a difference, with 50% of proceeds going directly to the Team GB Foundation.
The environmental and social impact of every item sold will be measured through kitround360, kitround's proprietary impact data index, to help customers see the difference they can make by purchasing sports kit via kitround.
More Team GB lines will be added over the coming weeks.
Adam Stevens, Co-Founder, kitround, said: "We’re incredibly proud to launch this partnership with the Team GB Foundation, it’s a powerful example of why we built kitround in the first place. By giving high‑performance kit a second life, we’re creating real impact: the proceeds from these sales will help inspire the next generation and support more young people to discover the benefits of being active."
Jen Rouse, Managing Director, Team GB Foundation, said: “We’re really pleased to be working with kitround. This partnership brings our existing work on environmental sustainability together with our ambition to help more people get active. The benefits go beyond keeping kit in use: as well as making sportswear more affordable, the funds received by the Team GB Foundation will go towards helping young people lead healthier, happier and more active lives.”
The Team GB collection is available now on kitround via: https://kitround.com/collections/team-gb-foundation
